Apple unveils cheaper iPhones to combat declining phone sales

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The design - apart from the camera set up - remains more or less same which Apple had with the iPhone XS and XS Max.

Apple will open its Arcade game service on September 19, also charging USD4.99 monthly.

It will be "extremely difficult" for Apple to maintain its China position into the second half of next year, according to Jia Mo, an analyst at research firm Canalys.

The 2020 iPhone will most likely be 5G: perhaps it will be called the iPhone 11S - for speed. "The new iPhones will have a timely entry in India one month ahead in festive season which should help to drive sales", said Tarun Pathak, research director at Counterpoint Research. Cook revealed the price for their highly anticipated streaming service, Apple+.

On Wednesday morning, Apple lowered market price of the iPhone XR, it's highest selling model in India and globally, to Rs 49,900, from its promotional offer price of Rs 56,900. If you want a handset to last you years, well, either will do you fine - clearly, no phones are introducing must-own features to pull ahead of the competition anytime soon.

Apple events are nothing short of glamorous.

Apple has also sweetened its deal by offering buyers of an iPhone, iPad or Mac a free year of streaming TV service, opening the service potentially to hundreds of millions of viewers in more than 100 countries.

Apple chief executive Tim Cook promised more content would be added as it is produced. Checkout the new devices, their prices and India availability.

The iPhone 11 Pro's 5.8-inch OLED screen looks sharper than ever, and it's even got a new gobbeldygook name, 'Super Retina XDR.' Sadly, those early rumors were correct: Apple has kept the notch, which looks larger than ever in a year where phonemakers strained to give users more and more screen.

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iPhone 11 comes in six new stunning colours including purple, green, yellow, black, white and PRODUCT (RED).

But it's also clear that both phones have pivoted to becoming camera powerhouses, with a similar spread of main, telephoto and now ultra-wide lenses.

All the three iPhones come with the latest A13 Bionic processor, which Apple claims is the fastest processor on any smartphone.

While Samsung is no stranger to fast charging - it packs a 20W plug in the box - it takes the crown with an optional 45W charger (sold separately).

The new Apple Watch Series 5 (starting at $399) maintains the look of the Series 4 released a year ago, but adds a new always-on display, as well as a few new health-oriented features, along with the ability to make global emergency calls and orient yourself using the integrated compass feature.

iPhone 11 will be available through Apple Authorised Resellers starting September 27. It is powered by the watchOS 6 with features like Cycle tracking, Noise app and activity trends.The official sale date for this device in India has not been announced yet.

The company also announced a new iPad - the seventh version - that comes with a larger 10.2in display and a full-size keyboard.

The front camera has been updated with a wider 12-megapixel sensor.

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