Sources previously told Reuters that the company is targeting April for the launch of a streaming television service that will likely include subscription TV service.
The event, labeled as "It's Show Time", hints at its focus on subscription services. Apple's live stream page gives some clues about the launch event. It would be competing directly with the widely popular services like Netflix, Hulu, Amazon Prime, etc.More news: Assembly Election 2019: Simultaneous polling in 4 states with Lok Sabha elections
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Apple hasn't confirmed that this is what it'll be about, but that's the word on the street. The report also mentioned Apple is in talks with various celebrities for attending the event celebrities like Jennifer Anniston, Jennifer Garner, Reese Witherspoon and director JJ Abrams.
Apple has been looking to double its annual services revenue from the $25 billion it posted in fiscal 2016 to $50 billion by fiscal 2020.
The Apple keynote will takes place on March 25 with the not-so-subtle title 'It's show time, ' according to Engadget and other members of the media. If you're not ready to fork out extra cash for Apple's newest 2018 iPad Pro models, the 9.7-inch iPad still makes for a great device at a fraction of the price. Apple typically saves big news about its flagship product, the iPhone, for launch events every September.