However, both BMW and Mercedes Benz have had issues creating systems as good as Google Maps, which is part of the reason this deal has been struck. The system will be compatible with devices running on other operating systems as well. The consortium, claim sources, makes no bones about the fact that it has chosen Google for providing the operating system for its next-generation infotainment system. But Google has now made its way to the vehicle.
On the other hand, other providers of a similar type of services, such as TomTom, have received a setback in the stock market after the news regarding the new partnership between Google, Renault, Nissan, and Mitsubishi went live. They will also be able to control them by voice using Google Assistant. But, a key friction point with carmakers has been the ownership of the valuable data that digital dashboards can collect about drivers.
Renault-Nissan-Mitsubishi said on Tuesday that it's entering into a technology partnership with Google to embed Android-based nextgeneration infotainment systems into millions of cars starting in 2021.
Google's potential dominance in voice assistants can not be overemphasized if it finally makes it into the automotive realm. Under that plan, Renault-Nissan-Mitsubishi is targeting increased sales of more than 14 million units a year by the end of 2022.More news: Flu shots in Chatham County on the way
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If Google can produce a display that drivers prefer to those now available, the tech could give the members of the Alliance a leg up on their competition.
Carmaking alliance Renault, Nissan and Mitsubishi announced on Tuesday that they would use Google's Android operating system for dashboard entertainment and information systems in their vehicles, in a potential blow to TomTom, which supplies digital maps to Renault and other major auto manufacturers. If sources are to be believed, Google has been planning to establish a partnership with the renowned Renault-Nissan-Mitsubishi Alliance.
Google LLC is taking Android into a potentially highly lucrative but so far elusive new market.
In any case, Android users have long used Google Maps or Android Auto for day-to-day navigations and found it quite helpful.