Microsoft Releases Microsoft News App as it Rebrands its News Aggregation Engine

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In classic Microsoft fashion, it took the developers only four years to realise that that Microsoft News is in dire need of repairs. The Microsoft News app contains different sections like My News, Top Stories, Technology, Opinion, and more. Microsoft News appears to be exactly that, a brand new product if you look at the mobile experience.

As part of this announcement, Microsoft has also released an updated iOS and Android app called Microsoft News.

You can choose between a light and dark theme, and opt to receive notifications for breaking news stories. "Many of our editors have extensive backgrounds in media and journalism and have worked at a variety of news organizations including The Washington Post, The Chicago Tribune, Globe and Mail, Newsday, NBCSports.com, Seattle Times, Asahi Shimbun and Associated Press".

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Even though having a news app may not be core to Microsoft's business, the company is proud to work with "more than a thousand premium publishers and more than 3,000 brands in all major global markets", which all get a share of Microsoft's ad revenue.

The new Microsoft News app does indeed have a dark theme which enables "better night reading". For those who will use it, let us know how it compares to other news aggregation apps like Google News, Flipboard, etc.

MSN was a novel idea when it debuted in 1995, and Microsoft's news efforts now reach more than 500 million people in more than 140 countries and 28 languages. For now, though, Microsoft claims that it has a team of 800 editors across the world to serve curated news in multiple regions. Microsoft gains access to nearly unlimited content that can be displayed on MSN and in their apps and the publishers get a share of the advertising revenue.

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